Cavello Group

GoodFolks Digital Audit

2.2 Website Performance & Accessibility

Table Of Contents

Current Status

Our review shows that Langley’s site has a strong foundation, benefitting from WordPress as a platform and Cloudflare CDN for secure delivery. However, performance tests revealed bottlenecks that impact load times and user experience, particularly on mobile devices. Accessibility checks also highlighted several areas where adjustments are needed to meet best practice and compliance standards.

Key Findings

Performance

  • Page speed: Largest Contentful Paint (LCP) recorded at ~2.7–2.8 seconds on mobile — above Google’s recommended ≤2.5s threshold.
  • Heavy images: Hero banners and service imagery are served as uncompressed JPEGs, increasing load times.
  • Caching: HTML and static resources are not fully cached. Repeat visitors do not benefit from optimised delivery.
  • Render-blocking scripts: Several JavaScript resources delay page rendering, affecting both LCP and First Input Delay.

Accessibility

  • Alt text: Missing or non-descriptive alt attributes were identified across multiple images.
  • Form labels: Some inputs lack explicit labels, reducing usability for screen readers.
  • Contrast issues: Certain text and background colour combinations fail WCAG AA standards, limiting readability.
  • Mobile tap targets: Some links and buttons are small or closely spaced on smaller screens.

Recommendations

GoodFolks recommends the following actions, prioritised by impact and effort:

High Impact, Low Effort

  • Compress and serve hero and service images in modern formats (WebP or AVIF).
  • Add descriptive alt text for all images.
  • Apply explicit labels to form fields (Name, Email, Company).

High Impact, Medium Effort

  • Enable full-page caching via Cloudflare or WordPress plugins to reduce load for repeat visits.
  • Adjust navigation and CTA styling for visibility on mobile screens.

Medium Impact, Low Effort

  • Review and correct colour contrast issues to meet WCAG AA standards.
  • Increase spacing of tap targets to support mobile usability.

Medium Impact, Medium Effort

  • Optimise or defer render-blocking scripts to improve load speed and interactivity.

Outlook

By resolving the above, Langley can expect measurable improvements in mobile performance scores, accessibility compliance, and overall user satisfaction. These fixes also support SEO, as faster, more accessible websites are favoured by search engines and reduce bounce rates.